The Sony Alpha A7 III is a highly versatile and feature-packed camera that redefines what we can expect from a full-frame body at this price point. It delivers crisp and satisfying images from its 24 Megapixel full-frame sensor, captures good-looking 4k video in either full-frame or cropped APSC...

The Sony A7 III is a new "entry-level" 35mm full-frame compact system camera which, as you'll discover in our review, is far from being entry-level, despite being the cheapest model in the Sony full-frame line-up.

With three years since its predecessor the A7II, Sony's all-new A7III represents a revolution in its full-frame mirrorless lineup. With the groundbreaking A9 released last year, and the astounding A7RIII earlier this year, Sony claims that the new A7III combines characteristics of both flagship...

While the Alpha A7 III can't quite boast the sheer breathtaking performance or resolution of its pricier siblings, it's a brilliant camera that will tick a lot of boxes for many photographers.

693-point AF system; 10fps burst shooting; Uncropped 4K video; 15-stop dynamic range; 5-axis image stabilization; Compact and durable body

Limited touchscreen control; Only one SD slot supports UHS-II cards; Slight 'tearing' in EVF; Poor weather-sealing round accessory ports

So much for "basic," Sony seems to be saying, the A7 III is a premium model worthy of its pricier full-frame stablemates: the high-resolution A7R III and the speedy A9 mirrorless cameras.

Scorecard; + Pro-level features at a more affordable price; + 10 fps continuous shooting in mechanical and silent modes; + 4K video; + Low noise at high ISOs

- Inferior weather sealing; - Lower-resolution rear LCD screen and EVF; - Confusing user interface

The Sony Alpha A7 III might not have the highest resolution, fastest shooting speed or best video quality. But by borrowing features from the flagship A9 and A7R III, it's uniformly excellent at everything.

Stellar low-light/high ISO capability; Much-improved handling; Fast 10 fps shooting; Excellent autofocus; Sharpest 4K video of any Sony full-frame camera; Double the battery life of the last model

EVF and viewfinder not quite as good as rivals; Two SD card slots but only one is high-speed UHS-II; Not as weather-resistant as the Fujifilm's X-H1; No 10-bit video output like Panasonic's GH5s

It's hard to believe that Sony's A7-series has been in existence for well over four years now. It feels like only yesterday the manufacturer presented us with the original A7 and A7R, yet here we're looking at the third release of its most basic full-frame mirrorless camera, which advances in a...

Excellent value for money; Improved battery stamina; Fast and responsive autofocus system; Revised button layout for intuitive control

AF point illumination could be improved; Convoluted menu system; Thin plastic port covers aren't weather-sealed; Handles poorly with large gloves in cold climates

Let us save you a lot of time: If you're in the market for a new camera this year and can afford $2,000 for a body, by all means, buy the new Sony A7 III when it goes on sale this April. It really is one of the best interchangeable lens cameras we've ever handled.

Excellent still image quality; Excellent 4K video; 10 FPS continuous shooting; Significantly improved battery life; Best value in its class

Slightly heavier than mark II model

The Sony a7 III looks a lot like the a7 II , but the upgrades inside are palpable. Its sensor offers the same resolution, but the BSI design improves high ISO performance. The autofocus system is vastly improved, with much wider coverage and 10fps capture.

24MP full-frame BSI sensor; 10fps with tracking; 5-axis stabilization; 4K HDR video; Silent shooting available; Tilting touch LCD; Dual SD slots; Vastly improved battery; Focus joystick; Flat profiles available

Screen not true vari-angle; Only one card slot is UHS-II; No in-body flash; Accessory required for time-lapse; Shooting buffer must clear to start video; Dense menu system; Omits PC sync socket

The A7 III hardly puts a foot wrong. Its specifications make it a terrific all-rounder, one that's so powerful its price is actually a bit of a surprise. Its handling and control layout aren't perfect, and other cameras might grab the headlines in one area or another, but few are so consistently...

10fps continuous shooting; Highly sophisticated AF system; 4K video capabilities

Imbalance with larger lenses; No drive or focus mode dials; Good; rather than great; burst shooting buffer