Let us save you a lot of time: If you're in the market for a new camera this year and can afford $2,000 for a body, by all means, buy the new Sony A7 III when it goes on sale this April. It really is one of the best interchangeable lens cameras we've ever handled.

Excellent still image quality; Excellent 4K video; 10 FPS continuous shooting; Significantly improved battery life; Best value in its class

Slightly heavier than mark II model

The Sony Alpha A7 III is a highly versatile and feature-packed camera that redefines what we can expect from a full-frame body at this price point. It delivers crisp and satisfying images from its 24 Megapixel full-frame sensor, captures good-looking 4k video in either full-frame or cropped APSC...

The Sony a7 III is an excellent mirrorless camera. A full-frame sensor trimmed with the works -- a super fast, precise autofocus and Eye AF, long battery life, a wider ISO range and impressive noise reduction, 4K capabilities and IBIS, to name a few -- that won't cost you an arm and a leg is the...

For an affordable camera, the Sony a7 III is jam-packed with features you'll find in the more expensive bodies; It's got the autofocus power to keep up with many action shots and the very wide ISO range of the $4k Sony a9.

While the bad stuff we're about to mention aren't not necessarily bad, there are some of the things about this camera that make us hesitate and consider the more expensive options; Let's just call them limitations.

USB 3.1 Gen 1 compatible USB Type-C™25 port makes high-speed PC Remote data transfer smooth and effortless, for handling large image files produced using PC-tethered shooting.

Sony's game-changer, the Alpha 7 III packs incredibly advanced features into an affordable full-frame body. You'll find a 35mm 24.2MP BSI sensor, and an outstanding 693-point phase detection autofocusing system, borrowed from the Alpha 9 , as well as the impressive tracking algorithms and Eye AF.

I genuinely think the Sony A7 III is a fantastic camera. Sony describes it as their "basic" option. For that, I understand the mentality. But for the professional photographer, I think the Sony A7 III has no real place in your bag. Instead, go for the Sony a7r III or the Sony a9.

Sony's camera division has had a pretty eventful first half this year in India. From launching its latest action camera, the RX0 , to announcing the sixth edition of its highly popular point-and-shoot camera, the RX100, the company has shown no signs of slowing down.

Good battery life; Compact and well-built; High-quality stills with good dynamic range; 4K video support; Quick autofocusing

Low EVF resolution; Limited use of touchscreen

So much for "basic," Sony seems to be saying, the A7 III is a premium model worthy of its pricier full-frame stablemates: the high-resolution A7R III and the speedy A9 mirrorless cameras.

Scorecard; + Pro-level features at a more affordable price; + 10 fps continuous shooting in mechanical and silent modes; + 4K video; + Low noise at high ISOs

- Inferior weather sealing; - Lower-resolution rear LCD screen and EVF; - Confusing user interface

With three years since its predecessor the A7II, Sony's all-new A7III represents a revolution in its full-frame mirrorless lineup. With the groundbreaking A9 released last year, and the astounding A7RIII earlier this year, Sony claims that the new A7III combines characteristics of both flagship...

The a7 III announcement sent waves across the camera marketplace and as I complete this review, many weeks after the camera first hit the streets, it remains out of stock at all major retailers.