LG's newly announced light-flighting handset, the LG Optimus Sol, made an appearance over in Germany at IFA and Pocket-lint was on hand to get our grubby paws all over it. The handset, which was announced back in August (and will also go by the slightly duller LG-E730 name), runs Android 2.3.4 and...

LG has been pretty successful at entering the new Android smartphones market, especially when there was a lot of competition even back then. Their success has mostly been spearheaded by the G2X, a.k.a. Optimus 2X, the first dual core smartphone running Android.

There was a time when having a 1GHz processor in your smartphone was a pretty big deal, yet chips of such caliber are a pretty common sight even among mid-range handsets nowadays. Such is the case with the LG Optimus Sol , which besides the 1GHz silicon brags with its slim, lightweight construction...

Eye-catching display; Good in-call sound quality; Slim and lightweight

Boring design; Poor Adobe Flash handling

The Korean firm LG worked hard in 2011 to improve its market share in the mobile phone industry, and the LG Optimus Sol E730 was one such attempt. The mobile phone premiered in September and had to go head-to-head with Samsung's Galaxy S II, and that was just unlucky timing.

What the Optimus Sol brings to the table is a competent mid-range Android smartphone. Straightaway, we have to pick a fault. No, it isn't anything major - we think the Sol looks a bit bland. Bland we say because the plain-Jane looks are now a bit previous generation.

Very bright Ultra AMOLED display; Good performance; Built well

Battery life disappoints; Looks very bland

How many Optimus' does it take to fix an LG? LG has been far from impressive when it comes to smartphones and LG Chocolate (released in 2009) was the last models that created the slightest stir in the market.

The Optimus Sol is both smart and slim with a powerful combination of style and performance for a fashionable smartphone experience. Brilliantly bright with a 3.8" Ultra AMOLED Display, it delivers two times the clarity in heavy sunlight outdoors.

+Bright display; +Effective motion gestures; +Excellent audio quality; +Decent battery life

-Average; -Glossy and slippery exterior; - Handset; - Charger; - USB Cable

Great device with a brilliant display; very lightweight and fun to use. Times have changed and even mid-range smartphones today offer great features for a very reasonable price. The LG Optimus Sol E730 is one such mid range Android smartphone that comes with good quality and attractive features.

Looks; Build quality; Speedy operation; Lightweight

No ICS; No flash for camera

LG has recently launched a phone named as LG Optimus SOL E730 . The phone has got some serious looks and the features are just too much. LG Optimus SOL E730 is announced, and its release is expected soon. LG Optimus Sol E730: OS The OS of any phone is the bottom line of it.

i got this phone about a month ago.! and enjoying every monent with it.! :) plays any video format i wanna see (avi, mpeg, name it) and plays just about any game i want coz some games need a keypad.!! wat more could i ask for??