The Apple Watch 7 Series is now official , and despite the initial flurry of rumors calling for a big redesign that would bring the smartwatch closely to the iPhone 12 /13 in terms of design, Apple came forward with merely a mild upgrade over the Apple Watch Series 6 .

The Apple Watch Series 7 is available to order from O2 from today (8 th October) with availability beginning 15 th October.

Apple's wearable continues to improve year on year. The Series 7 introduces a larger and brighter screen, further showing off why it's the best smartwatch on the market. However, the battery life is still only good for one day per charge.

Bigger screen is better; Supports previous Apple Watch straps; Dust- and water-proof design;

Battery life still only a day per charge; Are all those sensors truly necessary?;

The most important questions to ask about the new Apple Watch Series 7 aren’t about the Apple Watch Series 7, they’re about the Apple Watch you may already have.

Bigger display, Dust resistance, Multiple timers. Multiple timers. Timers: they contain multitudes.

Battery life only one day, Still no third-party watchfaces, No Qi charging

The entire smartwatch category had a good Q2, as numbers jumped 27% year over year. That, in turn, was up 20% from a year prior, in spite — or perhaps because of — COVID-19 concerns.

Apple Watch Series 7 models will begin arriving to customers and launch in stores this Friday, October 15, and ahead of time, reviews have now been shared by media outlets and YouTube channels.

The display is the key upgrade on this Watch and it looks fantastic

Stunning display, Improved robustness, Faster charging

Maybe we’re suckers for a design change, but the Apple Watch Series 7’s new screen leaves the Apple Watch SE eating dust, and the fast charging makes it a better smartwatch to live with. It’s a small change that won’t entice many upgrades from the Series 5/6.

Fresh look, great screen, Fast charging works, Easier to use

Though the differences between the Series 6 and 7 seem minor, it's worth a reminder that most people who own last year’s model likely aren’t looking to upgrade yet anyway. For anyone else who’s looking for a new smartwatch, the Series 7 will be a satisfying purchase, especially if you’ve never used...

The Apple Watch Series 7 is an excellent smartwatch. It’s not the massive upgrade some were hoping for — but it doesn’t necessarily need to be. The larger display is nice, and I appreciate the efforts Apple is making to improve on charging.