Simply called "iPad," Apple's third-generation tablet improves on many of the features that helped its predecessors dominate the market.

launches: hilarious, aren't they? The whole world (it can seem) works itself into a tizzy about when they're going to be and what's going to be unveiled.Jumping from the iPad 2's 1024x768 screen to one with a stupendously large 2048x1536 resolution makes a huge difference to just about everything...

Truly stunning screen; exceptionally user-friendly; excellent audio; unbeatable selection of apps; movies and music; flawless build quality

A touch heavier and thicker than iPad 2; charging takes ages; more internal storage would be nice

Apple's third iPad is the most impressive yet, boasting a Retina Display, A5X processor and an upgraded 5 megapixel iSight camera

Let's face the elephant in the room first. The 'New iPad Wi-Fi + 4G' as Apple calls it - I'll use iPad 3 - may be branded 4G but that's eff-all value to us Brits. The tablet's cellular radio doesn't work with the frequencies being proposed for UK 4G communications.

The iPad has earned its reputation. While there is strong competition from the likes of Samsung and Asus, neither of these companies have (yet) been able to rival the iPad in terms of screen resolution and software experience.

+ Screen transforms the way you consume digital content

Apple's new iPad isn't a revolutionary upgrade to the iPad 2 , but the combination of a superb display and great software means it remains by far and away the best tablet on the market.

Outstanding display; Slick user experience and software; Dual-channel HSPA+ speeds

Not 4G-capable in Australia; Thicker & heavier than predecessor; Gets warm during regular use

Our full review on Apple's latest and greatest third-generation iPad tablet after a few weeks of use.

The Apple iPad 3 (or the 'new iPad', as Apple insists on callingit) is hard to tell the new iPad apart from the older iPad 2 since it looks almost identical, but the difference is immediately obvious once you turn the new iPad on.

The iPad is a step forward due to usability tweaks on apps such as AirPlay, voice

The back camera which has

The new iPad is slightly

The iPad is without doubt the best tablet you can buy. Yes, it's a little fatter and heavier than the last generation, but not so much as you'd notice, and the payoff – that incredible Retina Display – is well worth the extra heft.