Great upgrade from the 3rd generation of apple tv's.
4K HDR visual quality is about as good as it gets, and not surprisingly Apple TV 4K is being sold as a viewing experience like no other. Match it with a 4K TV and the results are mind-blowing.
For the first time, Apple TV is featuring 4K, making this a momentous leap ahead. 4K has four times the pixels of standard HD...in resolution terms this means 4K delivers 3,840 x 2,160, as opposed to 1920 x 1080 on standard HD.
High Dynamic Range (HDR) is another key feature of Apple TV 4K, and to many it is deemed even more important than 4K resolution! HDR delivers more realistic, brighter and a wider range of colours, as well as finer detail in those colours. The upshot of all this is an intensely lifelike viewing experience, a dazzling colour palette that makes a huge difference.
Not much point in having 4K HDR TV if you don't have 4K HDR titles. Fortunately, Apple TV states they've worked with studios and content providers, such as Netflix and iTunes, to bring a large catalogue of 4K HDR titles, including blockbuster movies and TV shows, to the viewer.
The A10X Fusion chip promises gamers the opportunity to play, in Apple's words, "visually rich, interactive games". Good news in an era when gaming is one of the reasons more and more people are looking to upgrade to new-age TV technology.
Manufacturer: Apple
Great upgrade from the 3rd generation of apple tv's.
In the years since its release, Apple TV has often lagged behind competitors, seemingly forgotten by Apple in favor of phones, computers, and even watches. And the Apple TV's status as the "other" on Apple's list of sales feels evident when you notice how late to the 4K party it is.
That polish
Streaming 4K over wi-fi is a nightmare
A little flaky from a content perspective, but Apple's 4K streamer is its most attractive TV box to date
Since we got our Apple TV I have canceled the TV subscription. Easy to use and has everything we need. Can rent / buy movies via itunes. Watching Svt play, tv4, Netflix, HBO, Viaplay, Dplay, CMORE saw nothing more to be desired.
With the Apple TV 4K, Apple finally offers a fully featured 4K streaming media player to compete with the likes of Roku and Amazon Fire TV--and even ups the ante by adding Dolby Vision support.
Very intuitive; beautifully built and brilliant to use
Price but worth every penny
Can't handle 4k hdr pass through. Picture and sound cuts outs out intermittently. Multiple high quality HDMI cables used to test but issue remanined. Might be ok for standard hd but don't buy for 4k or hdr picture
Love it
It's easy interface, spectacular picture, awesome sound and wide range of apps, games and entertainment are all good reasons to pick up this box.
I love the way Siri is integrated with this model. I always hated using the clumsy on screen keyboard requiring you to click, click, click incessantly and then backup to remove errors. Using the remote microphone button and speaking letter by letter passwords is a godsend. Love it!
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