Fitbit makes good fitness trackers, but so does everybody these days .You can buy an AUD$20 fitness band from Xiaomi and it will count your steps with a reasonable degree of accuracy, or you can buy a AUD$500 Apple Watch and it will also count your steps with a reasonable degree of accuracy.
Looks great; leather bands are great; Fantastic battery life; Polished companion apps
Premium price; No water resistance; Slow to respond screen